DETROIT – Several new tanks will be introduced during America’s Thanksgiving Parade presented by Gardner White, and one of them really stands out.
“Nine brand new floats, that’s crazy. We have never done this before. But we’re so excited because it’s going to be so much fun on Thanksgiving morning,” Parade Company President and CEO Tony Michaels said.
Mr. Michael spoke exclusively to Local 4 about the very first parade float created for Pet Supplies Plus.
“We were founded here over 30 years ago, just down the street in Redford, Michigan. We have over 60 stores in Michigan. More than 50 nationwide. But we are a Michigan company. So we couldn’t be more excited to be a part of this event,” said Dan McNamara, CFO of Pet Supplies Plus.
The all-new attraction will cruise Woodward Avenue during the American Thanksgiving Day Parade, presented by Gardner White. McNamara said there was a deeper reason for the design.
“This tank is awesome. It is divided into three sections highlighting three different aspects of Pet Supplies Plus,” McNamara explained.
The front of the tank emphasizes the company’s “same day delivery service”, the middle is a reminder that it’s America’s favorite neighborhood pet store and the back is supposed to remember that this is truly an amazing store experience. You probably wouldn’t expect anything less from the nation’s largest independent pet store. But the goal after all is to speed up pet adoptions. We even got to see some of them in person today.
“Around here today we have animals from the Detroit Animal Center. I couldn’t be more excited to have them here and it just underscores the partnership we have with Pet Supplies Plus with all the local shelters and rescues” , McNamara said.
Ultimately, it adds a new element to a long Detroit tradition.
“We have so many new sponsors,” exclaimed Michaels. “So many people who were former sponsors have stepped up again. It’s really going to be the biggest year we’ve ever had.
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